Simple Escrow for Freelancers
An easy escrow tool that protects payments for freelancers and their clients.
The problem
The solution
Who it's for
How it makes money
Market note
How to validate it
- 1Interview freelancers about payment fears and needed features.
- 2Build a basic version and test with freelancers and clients.
- 3Study usage and feedback, then refine before wider launch.
Tags
Skip the guesswork — have this idea turned into a working product.
The build blueprint
Escrow built for small remote jobs, where the freelancer sets it up in two minutes and the client funds with a card, so neither side has to trust a stranger with $500.
MVP features
Tech stack
Week by week build plan
Validation, who to talk to and what proves demand
Competitors and gaps
Pricing
Risks and mitigations
Go to market
- Post honest breakdowns of 'how I stopped getting stiffed' in r/freelance, r/Upwork, and Indie Hackers.
- Partner with freelance invoicing tools and newsletters (like those for solo designers and developers) for cross-promotion.
- Make a free contract-plus-escrow template lead magnet that funnels into the app.
- Run targeted content on 'client didn't pay, what now' search terms where anxious freelancers already look.
Your first 10 customers
Go where burned freelancers vent: r/freelance and r/Upwork threads about non-paying clients. Reply helpfully, then DM people to offer free escrow on their next risky job in exchange for a call. Also hit Indie Hackers and freelance Discord servers with a short 'I built this because a client ghosted me for $1,800' story. Onboard the first 10 by personally setting up their first milestone and sitting on the payment call, waiving the subscription fee for 90 days so the only ask is the small per-transaction cut once money actually moves.